Coffee More Complex Than Wine

World Champion Barista James Hoffman


The winner of the World Barista Championship which just wrapped up in Tokyo was a Brit who believes "coffee can be more complicated than wine when it comes to taste and aroma". James Hoffman's winning signature drink combined biscotti foam, milk chocolate and a tobacco-infused cream! Way to go! Hoffman said of his concoction: "I wanted to use ingredients that have an association with copious pleasure". Sounds like my kind of guy! Congrats, James, who is off to London to open his own coffee shop.





James, by the way, was fifth place in the competition held in Bern in 2006!





How come a Starbucks' barista didn't win, I wonder... Just kidding!